About the Author

Christina Sephora Moffat

Is a journalist and content strategist with a sharp eye for what cuts through digital noise. With a background in both editorial writing and brand storytelling, she brings clarity, wit, and substance to every piece she writes.

Christina specialises in unpacking complex marketing ideas and turning them into straight-talking, actionable insights. Her work blends journalistic curiosity with strategic thinking — helping brands speak more clearly, connect more deeply, and grow with purpose.

When she’s not writing for Veritance, Christina’s often found editing indie publications, mentoring emerging writers, or sipping an aggressively strong flat white while mapping out her next feature.